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We're Your Team

Our abiity to make connections sets us apart in the industry.

Our story

Marketing People

Over $350B will be spent in the US on advertising in 2023. That's a lot of agencies, managed service providers, venues and placements. Why should you consider spending your portion of that total with PaydayPERX?

Our customers consistently tell us one of the things they like most is how we create connections that continue to grow their business, far beyond a simple insertion order transaction. We want to create long-term success, and to bring you new ideas as we learn more about your business.

Relationships built on trust

Our sales team is oriented around relationships, not one-off transactions. In a world of turn and burn deals, we craft multi-decade solutions and align with your long-term strategies, not merely with this week's campaign tactics. We become a true extension of your business, and we love to bring you new opportunities and create connections inside our networks. We strive to create multifaceted long-term solutions that go all the way to the bottom line for all our customers.

Our values
Our history

Our Connections

PaydayPERX is small enough to remain nimble, but our scale is significant, reaching millions of workers of every description with curated offers on goods and services. Whether your ideal customer is a part time truck driver, a teacher, a gig worker or a movie star, we have proven strategies for placing great offers for them to see and act on, and we compensate their employers and payroll providers in exchange for the space.

PaydayPERX Executive Team

Hi, it's great to meet you - let's connect soon! 

Dana Bromberg headshot photo

Dana Bromberg

CEO & President

As founder and CEO of PaydayPERX, Dana defines what it means to be a dedicated partner. Through Big Brothers Big Sisters, Dana has been a "Big Brother" for over 22 years to Tyshun, supporting him and helping him grow into a wonderful family man.

Jeff Filaseta headshot photo

Jeff Filaseta

Chief Revenue Officer

In addition to being an accomplished sales leader, Jeff is an avid treasure hunter. He serves as president of one of the largest metal detecting clubs in the US. Many of his treasure finds have been published in local and national media.


Sacha Yenkana

VP National Ad Sales

Sacha brings more than 15 years of success in digital media sales and management to the PaydayPERX team. Outside of work, Sacha is a graduate of University of Colorado at Boulder, a long-time fan of the Dallas Cowboys and enjoys spending time with his family.

Jason Zielinski

Director of Business Development

A graduate of The Ohio State University, Jason  brings close to 25 years of experience delivering high performing campaigns to clients. Outside of work, he enjoys spending time with his wife, three kids, two dogs, one cat and one hamster (but not all at the same time!). 

Sherrye McCabe

Director of Marketing & Operations

Sherrye is a proud Ohio University Bobcat with an extensive background in marketing, communications and project management. She enjoys travel, volunteer work, and snuggling her rescue pups.

Kelly Winslow

Director of Finance

Kelly is a graduate of THE Ohio State University, and is a lifelong fan of the Buckeyes. He is a champion Trivia Buff, especially when it comes to sports, and enjoyed cheering his hometown Bloom-Carroll HS to the state finals in 2022.

Olivia Bell

Executive Team Assistant

Olivia has a Bachelors in Business Administration from the Indiana University of Technology, and recently came to our Gahanna, Ohio office after a relocation from Indianapolis.


Nina Gurevitz

Marketing Creative Manager

Nina is a graduate of the University of Cincinnati. She began learning Photoshop CS2 at 10 years old and has experience with almost every Adobe CC program. A world traveler, she has visited 10 different countries.

The PERX Desk

Blog Posts and other Tidbits